Increase Referrals
More Referrals with Simple Changes
Marketing and sales for hospice, home health and skilled nursing and be challenging. Often, visits with physicians are little more than “how are you doing” visits and result in few or no referrals.
There is a way to change this dynamic. By offering your physicians actionable information about their patients, your referrals will increase dramatically.
Here’s how it works. By using technology that puts clinical data about patients in the hands of your marketing / sales reps, the visit with the provider is more than a courtesy visit. Your rep can discuss details about specific patients, giving the provider up-to-the-minute, real time information. In this way, your rep’s visit becomes something in which the provider wants to participate. Your rep can give information that helps the provider understand what critical care is being given, helping extend the length of stay and, in some cases, increasing the level of services being offered. Can your current technology provide this benefit?
In addition, your technology should be able to issue immediate email alerts when critical events happen, such as emergency visits to the ER, major changes in patient status, or death of the patient. Can your current technology provide this benefit?
When your rep’s visit becomes a needed service for the provider, and they receive critical patient updates as events unfold, you stand out among your competition to become partnered with the clinician. The physician would naturally prefer to refer patients to the agency which provides the best care and information. By providing constant updates, that agency is yours.
The question becomes, can your current technology provide these benefits? To find out more about a system that can, click here.